Clock's Ticking: A Simple Tool to Pitch Your Idea in 15 Seconds | Entrepreneur.com: A successful venture capital investor once told me that he challenges entrepreneurs to make their pitch in 10 words or less.
“If you can’t tell me what you do in 10 words, I’m not interested, I’m not buying and I’m not investing. Period.”
I’m willing to give entrepreneurs a bit more wiggle room, but not much. Fifteen seconds is about right. Fifteen seconds is enough time to grab someone’s attention and to explain the big picture behind a product or idea.
